Workshops

Breast Cancer 101
Working with the Media
Navigating the CBCRP Application Process
Community Research Collaboration

Breast Cancer 101

Friday September 12, 2003 (8:30am–11:30am)
Ballroom 20A

Workshop Leader: M. Ellen Mahoney, M.D., F.A.C.S.

Download a copy of the presentation, Breast Cancer 101 (4446 kB .PDF)

This workshop will teach the fundamentals of breast cancer basic science and clinical outcomes to symposium attendees who do not have a background in scientific research.

The history of breast cancer treatment will be presented, along with the rationale for the way the field has developed in the laboratory and at the bedside to date. Concepts of molecular oncology, genetics, epidemiology, and the scientific basis for treatment choices will be explored and explained. The workshop is designed for participants who know about the clinical aspects of breast cancer decision-making but who may not understand the nuances of the science so far. This material is being presented at the beginning of the symposium in order to set the stage for enhanced understanding of the material presented in subsequent sessions. The scientific basis for the research funded by CBCRP will become clearer, and the future direction of the field more understandable.

Researchers in the basic sciences who are unfamiliar with the clinical aspects of breast cancer may also find the workshop useful in demonstrating where and how principles of molecular oncology are used in medical practice.

Working with the Media

Friday September 12, 2003 (9:00am–10:00am)
Room 32

Workshop Leader: Teresa Modnick
Visual Evidence

Media Mastery media training conducted by Visual Evidence will offer an overview of techniques to help participants feel more comfortable when speaking with the press. The innovative and interactive session will include instruction about strategic messaging, development of interview objectives, types of questions to expect, body language and “what to wear” for an interview. Visual Evidence is a leader in media training, with nearly 20 years of experience preparing individuals and organizations to effectively handle any type of media situation.

Topics to be covered during the seminar will include:

At the conclusion of the session, participants will have learned skills and techniques to become effective and articulate spokespersons.

Navigating the CBCRP Application Process

Sunday, September 14, 2003 (9:00am–12pm)
Plaza AB (at the Westin Horton Plaza)

Session Leaders:
Walter Price, Dr.P.H.
Laurence Fitzgerald, Ph.D.
Katherine McKenzie, Ph.D.

In this workshop, we will open up the CBCRP application, review, and funding process to give you a good look inside. Armed with a better understanding of what we are trying to accomplish and the details of how we are trying to accomplish it, you can use your existing skills to maximize your chances of funding success.

The goals of this workshop are to enable workshop participants to:

  1. gain a better understanding of the 2004 Call for Applications, including our highest research priorities, changes from the previous year, and what the results from the last year might mean for you
  2. understand how to achieve the best fit between the priority issues and award types we offer and your research knowledge, skills, and experience
  3. understand the relative importance of CBCRP’s scientific and programmatic review criteria
  4. understand our scientific review process and how this should affect the applications you write (including revised applications)
  5. understand the programmatic (post-scientific) review process and its importance
  6. become familiar with how the CBCRP’s future Calls might change based on our priority setting process

Specific topics to be covered will include:

The session will include handouts, visual presentations, and time for questions and answers with all of our program staff and interaction with other potential and past applicants.

Community Research Collaboration

Sunday, September 14, 2003 (9:00am–2pm)
Library—1st Floor (at the Westin Horton Plaza)

Session Leader:
Marj Plumb

This workshop will bring together Community Research Collaboration (CRC) Award recipients, past and present, as well as those interested in applying for a CRC, to discuss strategies for applying for and conducting community-based participatory research in breast cancer. All interested researchers and community members are encouraged to attend!

9:00am–9:15am Welcome
Mhel Kavanaugh-Lynch, M.D., M.P.H., Director, California Breast Cancer Research Program

9:15am–9:30am CRC Award Application Process
Marj Plumb, Participatory Research Consultant

9:30am–10:30am Successfully Applying for a CRC Pilot
Lessons learned in developing partnerships, working together on the Concept Paper and Application, and reviewing and using reviewer feedback.

Lucy Berlin, Young Moms with Breast Cancer
Hope Rugo, M.D., UCSF Medical Center
Priscilla Banks, African American Advisory Council
Carol Somkin, Ph.D., Kaiser Foundation
Research Institute

10:30am–11:00am From Pilot to Full
Lessons learned in taking a pilot to a full research project including
maintaining partnerships, getting the work done, and finishing the study.

Georgie Farren, M.D., Marin Breast Cancer Watch
Margaret Wrensch, Ph.D., University of California San Francisco

11:00am–11:30am Impacting Policy
Using CRC research to impact public and private policies, funding priorities, and/or
program development.
Marj Plumb, Participatory Research Consultant

11:3oam–12:00pm Q & A

12:00pm–1:30pm Lunch and Small Group Discussions